At the moment’s present is about enterprise technique and branding.
Our caller for right this moment, Bob is constructing out a web site for his drone enterprise. And whereas he primarily focuses on the development business, Bob is questioning if he ought to goal different verticals as properly.
Is it higher to go broad? Or is it higher to area of interest down and focus simply in your core ability? On right this moment’s present, we talk about the professionals (and cons) of going broad and providing a variety of companies.
Paul and Rob draw from their in depth expertise and share some glorious branding suggestions to assist Bob out. It is a present you don’t want to overlook. Take pleasure in!
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Timestamps
- [01:30]Our sponsor for right this moment is our upcoming 3D interactive modeling class
- [02:13]At the moment’s query is about enterprise technique and branding
- [03:46]Is there any threat to being a jack of all trades?
- [07:06]Branding methods and constructing a conversion-focused web site
- [09:35]Determining your area of interest and constructing your core experience
- [12:34]Your distinctive promoting proposition and why you need to by no means compete on the premise of worth
- [13:05]Don’t overlook to take a look at our upcoming gross sales class
