DJI, the titan of the Drone Trade, is proving its engineering expertise stretches far past the skies. Identified for dominating the drone market first with the Phantom, and now with the Mavic collection, the corporate has now ventured into robotic vacuum cleaners with the DJI ROMO, alongside earlier expansions into electrical bike motors and self-driving automobile tech. This transfer, as seen in current social media posts, highlights DJI’s relentless innovation—and maybe a drone market that’s just too small to comprise their ambitions.
From Drones to Mud: The DJI ROMO Vacuum Cleaner
The DJI ROMO, as revealed in a current X publish by Jasper Ellens, marks the corporate’s daring entry into the house robotics area. Images present pallets of DJI ROMO bins, prepared for distribution, with a smooth vacuum design that includes superior navigation know-how—probably leveraging the identical sensor experience DJI makes use of in its drones for exact mapping and impediment avoidance.
Screenshots of the ROMO app show an in depth mapping interface, permitting customers to observe cleansing progress throughout rooms labeled in Chinese language, equivalent to “客厅” (front room) and “厨房” (kitchen).** Ellens famous in a November 2024 publish, “I can’t cease laughing…@DJIGlobal truly made the DJI ROMO. The vacuum cleaner they registered a yr in the past. What’s going to it do? Fly up the steps? And the important thing query, will it include LiDAR? That’s it guys, I’m out…hahaha.”
This isn’t only a gimmick. The ROMO’s superior navigation system permits it to map houses with precision, avoiding obstacles and making certain thorough cleansing—tech immediately impressed by DJI’s drone experience. Whereas pricing particulars and specs aren’t public but, DJI’s historical past suggests a aggressive edge; nonetheless, trade rumors trace that the ROMO could also be positioned as a premium product, probably above high-end opponents like iRobot’s Roomba J7+, which retails round $800 USD.



Electrical Bike Motors and Self-Driving Tech: DJI’s Broader Imaginative and prescient
DJI’s diversification isn’t new. Final yr, they launched the Amflow PL electrical mountain bike, powered by the Avinox motor system—a ‘collaboration’ with its personal Amflow model. These methods, designed for rugged terrain, ship as much as 120 Nm of torque and peak energy of 1,000W, providing sufficient muscle to deal with steep inclines of 15% grade, equal to a 1,500-foot climb over 10 miles. The motor itself weighs simply 2.5 kg (about 5.5 kilos), although the entire bike is heavier. Each the bike and the motor system are very competitively priced throughout the e-bike market and provide groundbreaking specs.
Within the realm of autonomous automobiles, DJI has explored offering superior sensor and imaging options, constructing on their core experience. The corporate is lively in growing automotive-grade sensors and digicam methods, with some Chinese language EV makers reportedly testing their tech.
Why the Diversification? DJI’s Engineering Expertise Is aware of No Bounds
DJI’s strikes replicate an organization bursting with concepts. The drone market, whereas profitable—valued at tens of billions globally in 2024—might not be sufficient for a agency with such deep engineering sources and ambitions. Their drone tech, just like the 4K cameras and 20-mile (32 km) vary of the Mavic $ Professional, already outclasses opponents like Autel, whose older Evo II Professional affords a shorter 9-mile (15 km) vary. With little left to overcome in drones, DJI is making use of its experience to new fields.
Ellens captured the sentiment in his Might 2025 publish: “DJI was truly growing a vacuumcleaner and apparently it’s now prepared for us westerners: do you TRUST DJI World sufficient to allow them to scan your whole residence? I believe I’m going to move on this one. Cheers!”
Privateness issues apart, DJI’s growth reveals an organization unafraid to push boundaries, even when it means venturing into sudden territory like vacuum cleaners.
What’s Subsequent for DJI?
DJI’s trajectory suggests extra surprises forward. Their capacity to adapt drone tech for bikes, automobiles, and now houses positions them as a pacesetter in robotics and automation. For drone fans, this would possibly imply much more superior options in future fashions—maybe drones that clear your home earlier than chickening out. For now, DJI’s ROMO and different ventures show one factor: their engineering expertise is just too massive for the drone world alone.
Images courtesy of X
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