At Firestorm, we’re on a mission to revolutionize how protection options are crafted and delivered. Our aim is to empower US ally nations to successfully deter aggressors, no matter their protection finances constraints, by way of modern, cost-efficient applied sciences. As a VC-backed firm, we’re pioneering the event of mission-adaptable aerial autos that prioritize operator effectiveness. Be a part of us as we redefine the protection procurement panorama, making cutting-edge capabilities accessible at considerably decrease prices.
In regards to the Function:
Firestorm is searching for a dynamic and strategic Director of Advertising and marketing to affix our management crew. This function will probably be pivotal in shaping and executing our advertising and marketing methods to raise model consciousness, drive buyer engagement, and gas demand for our modern protection options. The Director of Advertising and marketing will oversee the event of complete advertising and marketing campaigns, handle digital and conventional advertising and marketing channels, and collaborate with cross-functional groups to align advertising and marketing efforts with enterprise aims. The perfect candidate will possess a deep understanding of selling ideas, a ardour for expertise and protection, and the power to guide and encourage a crew.
About You:
You’re a results-driven advertising and marketing skilled with demonstrated success in creating and executing high-impact advertising and marketing methods, ideally within the protection, expertise, or aerospace sectors. Your inventive mindset allows you to design compelling messaging and campaigns that resonate with various audiences, together with authorities companies and worldwide companions. You might be an distinctive communicator with sturdy management abilities, able to constructing relationships throughout numerous stakeholders and driving collaboration. Your strategic imaginative and prescient and analytical experience empower you to make data-informed selections that improve advertising and marketing effectiveness and contribute to total enterprise development.
Duties:
- Develop and implement complete advertising and marketing methods to reinforce model recognition and entice new shoppers throughout the protection and expertise sectors.
- Lead the advertising and marketing crew within the creation of modern, multi-channel advertising and marketing campaigns, together with digital advertising and marketing, content material advertising and marketing, social media, occasions, and public relations.
- Conduct market analysis and analyses to determine business developments, buyer wants, and aggressive positioning, utilizing insights to tell advertising and marketing methods.
- Collaborate with product administration, gross sales, and engineering groups to make sure messaging and advertising and marketing supplies successfully talk the worth of our options.
- Oversee the administration of selling budgets, guaranteeing efficient allocation of sources to maximise ROI on advertising and marketing initiatives.
- Construct and keep relationships with business companions, media representatives, and different exterior stakeholders to reinforce model visibility and credibility.
- Monitor and analyze the efficiency of selling campaigns, using metrics and KPIs to optimize methods and drive steady enchancment.
- Lead crew growth by way of teaching, mentorship, and fostering a tradition of creativity and accountability throughout the advertising and marketing division.
- Keep knowledgeable concerning the newest developments in advertising and marketing applied sciences and digital advertising and marketing practices, integrating new instruments and strategies to reinforce our advertising and marketing efforts.
Abilities and Expertise Required:
- Bachelor’s Diploma in Advertising and marketing, Enterprise Administration, Communications, or a associated subject; Grasp’s diploma most popular.
- Minimal of seven years of expertise in advertising and marketing roles, with at the least 3 years in a management place, ideally throughout the protection or expertise sectors.
- Confirmed observe report of efficiently executing large-scale advertising and marketing campaigns that drive engagement and buyer acquisition.
- Sturdy analytical abilities and expertise with advertising and marketing analytics instruments, together with Google Analytics, CRM methods, and digital advertising and marketing platforms.
- Distinctive written and verbal communication abilities, with the power to tailor messages to numerous audiences, together with technical and non-technical stakeholders.
- Demonstrated means to handle and lead a crew whereas fostering collaboration and innovation.
- Proficient in digital advertising and marketing methods, search engine marketing, SEM, content material creation, and social media administration.
Bonus Abilities/Expertise:
- Expertise within the protection, aerospace, or high-tech industries, with a stable understanding of market dynamics and buyer wants.
- Familiarity with authorities contracting processes and protection procurement laws.
- Expertise with model growth and company communications in a extremely regulated business.
Different Necessities:
- Capacity to acquire and keep safety clearance.
- Willingness to journey as much as 25% a month for business occasions, shopper conferences, and conferences.
- US Citizenship is required to acquire safety clearance.
- Different duties as assigned
Base Wage: 140K to 160K
Be a part of us at Firestorm and be part of a transformative crew devoted to shaping the way forward for protection options! We’re an Equal Alternative Employer dedicated to fostering an inclusive work surroundings. Our tradition promotes collaboration, respect, and belief to empower passionate people to excel of their roles. We provide a aggressive wage, complete advantages, and alternatives for profession development.
To use, please ship your resume to us at [email protected]
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